Blog Topic
Medical Writing
Medical Writing in a Digital Era - 10 Things to Watch in 2020
A comprehensive look at the most significant trends affecting the medical writing profession today
Writing styles in HEOR communications – Introducing The Zoo
This humorous article highlights a type of poor medical writing referred to as the "Peacock" style, characterised by the use of unnecessarily long words and a patronising tone.
Writing Styles – Let’s hear it for.....the Tuatara
The article discusses "tuatara-type" medical writers who write slowly, delaying manuscript completion, and offers solutions to improve efficiency.
Writing Styles in Health Economics Communications - Meet the Termite
This article discusses "termite-type" writers who include excessive details in their manuscripts and offers a solution to improve focus.
Understanding the Literature Search Process
Discover the 4 crucial steps to conducting a successful literature review in medical research and ensure accurate results
Why bother with writing assistance for HEOR studies? Surely we can all communicate…
Discover the importance of effective HEOR communication, the role of publications, and the need for clear, comprehensive reporting to inform decisions
Effective and efficient literature reviews: Actual data extraction
Discover how to extract data from a literature search effectively, and follow five key factors to analyze it properly.
What are journal editors looking for from health economists?
Learn best practices for health economists to submit research to clinical journals
Should quotations be used in medical marketing materials?
Tips on effectively using quotations in medical device marketing
Top Tips for Creating Patient Education Material
Learn how to create effective patient education materials with a focus on language, design, and graphics
Using euphemisms and jargon in health economics
A discussion on the use of euphemisms and jargon in health economics, their benefits and drawbacks, and when they should be used
ISPOR Abstract Submission Open
Call for abstracts for the ISPOR European Congress in Berlin, covering guidelines and submission deadline
What’s in a name? Guest authors, ghost authors, and plain ol’ writers
Explore the ethical concerns and controversies around medical ghostwriting and the opinions of various stakeholders.
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